Shaun Belding
- Best-Selling Author & Speaker
- Global Leader in CX and Customer Service
Shaun is a global expert on customer experience, customer service, service recovery, and leadership. He is the CEO of The Belding Group of Companies and the author of six books that have been published internationally in 12 languages.
Customer Experience Consulting / Fractional CXO
Shaun has over 30 years’ experience helping organizations create and sustain enhanced levels of customer experience. He and his company continue to pioneer important new inroads in CX strategy and training design:
TRUSTCX
Internal Customer Service
Shaun’s company was a forerunner in developing a training model that blends the external customer service mindset with skills designed specifically for interactions between colleagues. The concept of “internal customers” is now widely accepted around the world.
The Science of WOW
Shaun led The Belding Group’s groundbreaking research to define what truly constitutes a WOW customer experience and to identify its core components.
Fractional CXO
Shaun works on a project basis with organizations seeking strategic guidance to improve customer experience and customer service. For companies undertaking an organization-wide shift toward a sustainable, customer-centric culture, he is also available as a fractional CXO for engagements ranging from six months to two years.
Speaking Engagements
Shaun’s speaking engagements combine energy, humor, and over 30 years of experience in customer experience, service, and leadership. He has worked with hundreds of organizations in more than 20 countries, delivering industry-leading insights that create memorable and impactful experiences for every audience.
"I’ve seen many keynote speakers over my 33 years in business and I have to say that Shaun is the best. He took great care in tailoring his message, and the result was excellent!"
Shaun personally customizes presentations to achieve the exact outcomes his clients are looking for and ensures his message resonates with everyone. Everyone walks away with new insights and tangible strategies, and will remember the message for a very long time.
Books
Shaun is a best-selling author of six books on customer service, customer experience, leadership, and workplace culture. His most recent book, The Journey to WOW: The Path to Outstanding Customer Experience and Loyalty, has become a trusted resource for organizations seeking to build a customer-centric culture.
Shaun and his company are outstanding professionals — a world class organization that not only met but exceeded our expectations. I would highly recommend them to any organization.